RED Day epitomizes Keller Williams’ dedication to community enrichment. This annual event, held on the second Thursday in May, sees Saunders Luxury Group and the wider Keller Williams family step away from real estate to focus on giving back. It’s a day for Renewing, Energizing, and Donating—whether that’s through hands-on projects like home renovations for needy families or community clean-ups.
For us at Saunders Luxury Group, RED Day is about more than charity; it’s about strengthening the communities that we serve. It’s when our agents exchange suits for work gloves, exemplifying Keller Williams’ culture of care through practical, meaningful actions. From constructing homes to organizing food drives, RED Day is our collective commitment to making a difference, underlining our belief that the greatest luxury we can share is generosity.